Saturday, October 2, 2010

The economics of farming.

You choose crop based upon soil characteristics. You buy land. You fence the land. You install water resources. You mark out plots. You install mechanical systems or depend on manual labour. You toil hard to prepare the land. You grow saplings in your inhouse nursery. You talk to God requesting Him/Her to hold on to the temperature button. You transplant the saplings. You talk to God again and request him to hold on to His millions of insects, flies and viruses. You weed. You irrigate. You hope. You dream of a green, very green farm. You slap mosquitoes after sunset. You get angry when the workers laze off. You keep your promises to suppliers, workers and your bank of timely payments. You see the bank statement and agonise. You scream, you jump when the first flowers appear. You stand and stare. You whisper a deep thankyou to God, your family, your well wishers. You invite your city friends to spend a weekend at your f-a-r-m. Your friends oooh and aaah when they get out of their air conditioned sedans. You miss them after they leave on a Sunday evening. You look at the blooming plants and smile. You sleep well that night.

4 comments:

  1. I Like it Sir. :)
    All the best..

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  2. I could feel as if I was there...beautifully summed up...All the very best Kaushik!!

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  3. Mohit and Deepal, it is a very, very pleasant surprise to see you guys here!! Thank you. Come back again. More importantly, pass around the message to your innumerable friends, the message of Bhoomi, the vision, the hopes and dreams. That will be invaluable. I thank you in anticipation.

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  4. I would love to work in your farm... I have worked in the farm in my village. Workers are innocent. May be not all... but atleast better than urban folks...

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Journey of Bhoomi Crop

Journey of Bhoomi Crop
Bhoomi Crop is the first limited liability organised farming and distribution company in Bengal. Four CXO level friends put this together. We have no formal training in the art and science of farming and everyday, I, Kaushik Mukherji, learn a new lesson at the farm. Illiterate farmers in the villages, the closeby IIT (Kharagpur) are my teachers and supporters. We are extremely bullish on this business opportunity, which is already making a social difference too.